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the all-new "Bonus-Built" truck line that replaced Ford's prewar pickups
the Roadmaster emphasized comfort
offering premium styling and V8 performance at a more affordable price than the Super or Roadmaster
It's one of the most iconic and collectible Mopars ever built
8-liter DOHC four-cylinder engine
1972 Chevy LUV Pickup (Clematis Blue) T-shirt Sports & Fitness the all-new "Bonus-Built" truck lineThe 1972 LUV (Light Utility Vehicle) was Chevy's first compact pickup and marked the beginning of a long partnership between the car maker and Isuzu. Imported from Japan and sold through Chevy dealerships, the LUV was designed to compete with small pickups from Toyota, Datsun, and Mazda during the growing fuel conscious market of the early 1970s. Though modest in power and features, it played an important role in shaping the U. S. compact pickup
