Olaplex No.4C Hair Bond Maintenance Clarifying Shampoo 250ml Atkinsons Use weekly or fortnightly depending

Use weekly or fortnightly depending on how much product you pile on

It's a skin scent that smells like you've just stepped out of something pleasurable — not floral

Two or three sprays carry you through the day

Fragrance lasts longer and reads richer when you build it this way

and unapologetic about smelling sweet

Olaplex No.4C Hair Bond Maintenance Clarifying Shampoo 250ml Atkinsons Use weekly or fortnightly dependingThe clarifying shampoo that strips without snapping it lifts buildup from products and hard water but leaves the disulphide bonds that hold bleached or colour treated hair together actually intact. No. 4C is the weekly reset your hair pretends not to need until you use it. 250ml bottle. Work it through damp hair, leave for a minute if buildup is heavy, then rinse. Follow with No. 5 conditioner or a deeper treatment depending on what your hair's been